Three Northland Road Safety Radio Ads finalists at NZ Radio Awards – subjects being – Texting – Speed & Drugs. Northland Regional Council and the Transport Agency (NZTA Northland) work closely together on road safety initiatives. One of these partnerships is around road safety radio ads with MediaWorks across a number of their radio stations.
Three road safety radio Ads reached the finals and the winner was announced at the national Radio Awards on Friday the 20th May 2016. The ‘Texting’ ad came out as the winner. Great effort by Ali Barran of CreativeWorks (MediaWorks) who did the creative work on the Ads.